Cosmetic Monitoring

"No Shave November" year round? 41% of US men don't shave daily, with one quarter agreeing beards are fashionable

November has become synonymous with beards, mustaches and the like as men embrace their facial hair in support of men’s health awareness and fundraising efforts. New research from Mintel reveals that men’s facial hair is growing more socially acceptable as 41 percent of US men who use shaving products don’t shave daily, including half of men age 18-24 (50 percent) and those age 45-54 (51 percent). What’s more, nearly one quarter of men (22 percent) agree that facial hair, including beards, is fashionable.…


mintel.com